Key Benefits of Using a Premium WordPress Theme

WordPress is one of the most renowned website creation tools and also the easiest and most powerful blogging platform. It currently powers over 30% of websites on the internet today and of the things that make it stand out are the features it offers. Some of these features include customizable themes, high security, responsive mobile sites, easy drag and drop tools, multiple plugins, and more.

Your choice of theme determines the feel and style of your website, including the color scheme, layout and style elements. With WordPress, you have access to as many themes as possible. You also have the option of using WordPress Premium which has additional features.

Many WordPress users are often reluctant to buy WordPress themes, considering that there are many available themes for free. However, there are certain benefits that you can only get from a premium WordPress theme, some of which are highlighted below:

1. Access to Tech Support

Every website owner needs ongoing tech support that is readily available to attend to any issue that may arise. This is especially important if you have little or no tech knowledge, as you would have questions along the way. Getting premium WordPress themes will give you access to unlimited tech support that will provide you fast and comprehensive answers in order to keep your website running. When you purchase a premium theme, you are basically paying for the full package, which includes full tech support.

2. Built-in SEO

Not every theme would give you the SEO features you need for your website and with the increased number of websites and searches on the internet, SEO cannot be dismissed. Free WordPress themes are quite limited, which is why getting a premium theme could make all the difference to your SEO rank. You want to be sure that your SEO efforts are not in vain by using an appropriate theme that reflects your website efforts and helps your site rank.

3. Uniqueness

A lot of people opt for free WordPress themes, which makes many websites look technically the same. With premium WordPress themes, you have access to as many themes as you want, with the best features and designs. This will help you fine-tune the look and feel of your website to suit your preference and reflect your brand, which singles it out from the crowd.

4. Responsive Design

The number of mobile phone internet users worldwide is about 63.4%, which shows how much the world has gone mobile. Most people today would rather open a website via mobile and if it is not responsive enough, you could lose potential users. Premium WordPress themes offer responsiveness to ensure every user enjoys their stay on your website.


The first choice for most people creating a WordPress site is often to get a free theme. However, it is important to also consider your brand and what you intend to get from the website. If you want to stand out, have access to the best features and functionality, premium WordPress themes are your go-to.